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Intangible Values SwissRe
Vector-Based Performance
    Management (PMA UK)
HTML Version of Vector-
    Based Performance Man.
Powerpoint of Vector-Based
    Performance Management
Expanding Value Paradigm
    (Evolutionary Economics)
US Navy introduces
The Performance Vector

new Models and Maps

 Other selected papers:
Innovation R&D (1979)
Empathy Economy
Support Economy
Walter Wriston about
The Great Disconnect:
The Balance Sheet vs. Market Value, Boston, October 2, 2000

This site is licensed under a Creative Commons Attribution 2.5 License

Swiss Engineering

Date: 29. November 2010
© 2006

  English (beta)

Nothing is more damaging to a new truth than an old error.
Johann Wolfgang von Goethe

We need less numbers - but better ones.




Performance Measurement - Performance Management


Measuring Performance in a Knowledge Economy:
Linking the Subjective and Objective Value Measurement
into a
"Vector-Based" Concept for Performance Measurement.



Today, customers or other important stakeholders demand that businesses or non-profit organizations act according to their subjective, qualitative values and criteria. Organizations therefore must take increasingly qualitative, subjective ratings and values into account in managerial decision-making. They need performance measurement systems that can handle subjective, qualitative measures to combine them with quantitative, i.e. financial information. The vector-based concept of performance measurement & visualization offers a practical solution that can be applied for example in the public service organizations or to support R&D management of a software company.

Link for: HTML Version of extended paper

Link for PDF:
1. "Short paper" (pdf, 486kb); 8 pages
2. "Extended paper" (pdf, 785kb); 21 pages
3. Powerpoint presentation (screen shots and link for download)

Delegates of the PMA Conference 2004 may use the Copyright of the papers for their personnel use.
Copyright No. is: AP44000241.04

Links to the Authors:

Juergen Daum: jhd (at)

English Web page:

German Web page:


Peter Bretscher: peter.bretscher (at)

German Web page:


Diagrams from the papers.

subjective and objective properties of value,
The principle of the 2d-metric
Cost - Performance - Use-Value,
costs, effects and performance
vector aggregation and drilldown
2d-values - arithmetic and drilldown
sample of a vector profile -
R&D (customer) Value chain
subjective and monetary values combined,
value profiles of departments
subjective (nonmonetary) and monetary values with rule for subjective value metrics,
introducing the intangible and
subjective value metric standard


"A new Information Revolution is under way. [...]  
It is not a revolution in technology, machinery, techniques, software or speed.  
It is a revolution in CONCEPTS.
Peter F. Drucker  
Management Challenges for the 21st Century, p.97